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Casuais Sportswear May 7, 2020

Casuals Cobra Coral • Santa Cruz FC

There was a need to create lines parallel to football with the aim of inserting the Santa Cruz brand among younger audiences, increasingly more points of contact, lovers of other sports, lifestyle and street culture.

Task

There was a need to create lines parallel to football with the aim of inserting the Santa Cruz brand among younger audiences, increasingly more points of contact, lovers of other sports, lifestyle and street culture.

  • Strategy

    Casual

  • Design

    Paulo Lima

  • Client

    Santa Cruz FC

Open Project
Guideline

Acessories and Casuals

Products for fans to enjoy in leisure time and outside of football.

Challenge

Development of the collection of official jerseys.

Stage where we can distribute elements such as textures, shapes, bands, and the harmony between them all. Sponsor brands need to be observed very carefully.

The team

The Technical Sheet

Director

— Constantino Júnior
President

— Cobra Coral
Supplier

Operation Manager

— Willam Duarte
Director

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Creative Design

— Paulo Lima
Designer

Talk to me

Please email
and let's discuss a new project for you